Archive for the ‘Ad’s Clever’ Category
Child of the 90s
Although I’m very much a child of the 80′s, I still find my nostalgia bone tickled by this lastest spot in the ongoing charm-offensive from Internet Explorer. My historical dislike of Microsoft products aside, this does help IE ingratiate themselves somewhat to those of us now in their late 20s and early 30s (exactly the [...]
In: Ad's Clever · Tagged with: 90s, bowl cuts, bumbag, fanny pack, Internet Explorer, nineties, nostalgia, pogs
Ad’s Clever: Band names made real
An iTunes voucher is the gift of choice for the grandparent that knows that an MP3 is not a Japanese sports car and a download is not a type of pickup truck. So the sight of Apple’s ‘off-the-shelf’ gift cards, in their various denominations, are becoming more common at checkouts throughout the world. Not the [...]
In: Ad's Clever · Tagged with: advertising, gift cards, itunes, nine inch nails, paerl jam, Publicis Brussels, supermarket
Ad’s Clever: Angry Birds Live
It’s the game that’s become the Smart Phone Generation’s ‘Snake’. Angry Birds is the addictive time-waster that’s had everyone hooked for the last year. With such worldwide popularity, the only surprise is that it’s not been highjacked by magpie-like ad men sooner. Well, credit must go to Saatchi & Saatchi for providing a very well [...]
In: Ad's Clever · Tagged with: advertising, angry birds, real life angry birds, saatchi, t-mobile
Ad’s Clever: Land Rover LR4 “Pathological Liar”
How do you convey safety in a car ad? Peaceful sleeping babies? Smiling mothers gazing contentedly over their shoulder towards a happy 2.4 kids? Well, this amusing spot for the new Land Rover LR4 by Y&R New York takes a slightly more ‘truthful’ approach. Via Adland TV
In: Ad's Clever · Tagged with: advertising, Land Rover LR4, Pathological Liar, y&r
Ad’s Clever: Hot Wheels ambient ads
I don’t know about you, but when you’re stuck in the long and arduous commute to work, you often yearn for a time when car journeys where fun. When you could hold a ’57 Chevy in one hand, tear around your garden or living room floor (with added sound effects) jumping ‘Dukes of Hazzard’ style [...]
In: Ad's Clever · Tagged with: '57 Chevy, ambient advertising, Bogota, commuters, hot wheels, Matchbox, ogilvy & mather, pr stunt, retro, toys
Ad’s Clever: UNICEF landmine stickers
Despite Mad Men, Advertising does have a bit of an image problem. General public perception is still one of distrust. But as this rather clever piece of advertising for UNICEF proves, ad men can use their powers for good as well as evil. Here Leo Burnett, Frankfurt cleverly stick double-sided floor stickers on the ground [...]
In: Ad's Clever · Tagged with: advertising, ambient, ambient advertising, bottom of shoe, charity advertising, fllor stickers, frankfurt, landmines, leo burnett, mad men, stickers, UNICEF
Ad’s Clever: 3M’s Sex Tape
Sex sells. Sex tapes go viral (no pun intended). So what better way to spice up one of life’s more mundane products than by turning things on their head – or rather head to toe. Those dirty minds at Ogilvy & Mather produced this simple and rather cheeky ad, with the line “3M Scotch. Permanent [...]
In: Ad's Clever · Tagged with: 3M, 69, celotape, dirty ad, ogilvy & mather, scotch tape, sex, sex position, sex tape
Mad Men ambient ad
Created by Daftfcb in Auckland, this clever concept for advertising the new series of Mad Men certainly jumps out at you. Via I believe in Advertising
In: Ad's Clever · Tagged with: ambient advertising, auckland, draftfcb, falling man, mad men, skyscraper
NFL – Best Fans Ever (2011)
In the aftermath of Superbowl Sunday it’s commonplace to dissect the top TV commercials from the night. With an estimated price tag of $2.6 million for a 30 second ad, the stakes are high – with production values to match. As some of this year’s ads show. One brand you’d think doesn’t need to advertise, [...]
In: Ad's Clever · Tagged with: 2011, alf, best fans, commercials, family guy, happy days, how i met your mother, NFL, seinfield, sports fans, Superbowl, superbowl sunday
Ad’s Clever: Nissan Juke iPhone ad
We all know that advertising has changed irreversibly in the last 5-10 years. Don Draper is no doubt turning in his Brooks Brothers‘ fitted grave and coffin set at the explosion of interactive advertising. The latest campaign for the new Nissan Juke by TBWA/Chiat/Day is a perfect example of how the boundaries of advertising continue [...]
In: Ad's Clever · Tagged with: advertising, comic book, iphone ad, nissan juke
