Ad’s Clever: Nissan Juke iPhone ad
We all know that advertising has changed irreversibly in the last 5-10 years. Don Draper is no doubt turning in his Brooks Brothers‘ fitted grave and coffin set at the explosion of interactive advertising. The latest campaign for the new Nissan Juke by TBWA/Chiat/Day is a perfect example of how the boundaries of advertising continue to blur. An interactive in-app ad based on a comic book?
Is it an ad? Is it a game? Is it a viral? No, it’s a… well, I’ll let you decide.
Via Scaryideas
Popularity: 6% [?]
Posted on November 24, 2010 at 1:58 pm by Chris Hannah · Permalink
In: Ad's Clever · Tagged with: advertising, comic book, iphone ad, nissan juke
In: Ad's Clever · Tagged with: advertising, comic book, iphone ad, nissan juke
